Does Sephora Do Black Friday? Here’s What to Expect in 2025

Every November, beauty lovers across the UK ask the same question — does Sephora do Black Friday? As someone who spends the entire season tracking genuine, worthwhile discounts across top brands, I can confirm that Sephora does indeed take part in Black Friday, and their offers are always worth watching closely. The retailer’s combination of luxury, exclusive beauty lines and generous bundle deals make it one of the most exciting destinations for makeup and skincare fans each year. With that in mind, I’ve gathered everything you need to know about Sephora’s Black Friday event in 2025 — from what to expect to how to save even more with voucher codes and smart timing.

Sephora and Black Friday: A Perfect Match for Beauty Lovers

Sephora is renowned for bringing together hundreds of premium and cult-favourite beauty brands under one virtual roof. From Fenty Beauty and Charlotte Tilbury to Dior and The Ordinary, the selection covers everything from everyday skincare to red-carpet glamour. That diversity makes Black Friday a prime opportunity for shoppers to stock up on must-have products or try new ones without paying full price.

Every year, Sephora embraces Black Friday with both sitewide discounts and limited-time flash sales on selected ranges. The discounts may vary, but they usually include at least 20% off many bestsellers and bundle offers on luxury items that rarely go on sale. Whether you’re shopping for yourself or searching for Christmas gifts, this is the ideal time to buy beauty essentials for less.

If you want to be first in line for the latest voucher codes and exclusive savings, check our dedicated Sephora voucher codes page for live updates. Every offer listed there is tested and verified by our team at My Favourite Voucher Codes, so you can shop with confidence knowing you’re getting genuine value.

What Kind of Sephora Black Friday Deals Can You Expect?

Sephora’s Black Friday deals usually start rolling out around mid-November and continue through Cyber Monday. Based on the trends I’ve seen in recent years, here’s what you can expect to see on offer this season:

• Makeup Essentials: Expect discounts on top brands like Rare Beauty, Fenty Beauty, NARS, and Huda Beauty, with bundles and sets offering particularly strong value.
• Skincare Favourites: Keep an eye out for up to 30% off items from brands such as The Ordinary, Caudalie, and Dr. Jart+, plus curated skincare sets for all skin types.
• Luxury Fragrances: Sephora often includes savings on designer fragrances from Dior, Yves Saint Laurent, and Tom Ford. These deals are among the most popular — and sell out quickly.
• Haircare Heroes: Products from Olaplex, Kérastase, and Briogeo regularly feature in the event, with multi-product kits offering the best price-per-item savings.
• Exclusive Gift Sets: Sephora’s in-house brand and curated exclusive boxes make ideal presents, especially when bundled with additional voucher code discounts.

It’s also worth noting that Sephora’s Beauty Pass members may receive early access or extra perks such as double loyalty points or exclusive sample gifts during the event. Signing up ahead of Black Friday can give you a head start on the best deals before they sell out.

When Does the Sephora Black Friday Sale Start?

In 2025, Black Friday officially falls on 28 November, but Sephora tends to start its promotions earlier. Based on past campaigns, early teaser deals may begin up to two weeks in advance, with the biggest discounts going live on the main Friday and continuing through Cyber Monday.

If you’re planning to make the most of the event, my advice is to start checking Sephora’s site and our voucher codes page from mid-November. The earlier you start tracking the discounts, the better chance you have of grabbing limited edition sets and shades before they disappear.

Remember that Sephora’s delivery times can vary during the peak shopping season. Ordering early means you’ll avoid stock shortages and last-minute delivery stress.

How to Maximise Your Savings During Sephora Black Friday

As a Black Friday expert, one of my favourite parts of the season is finding smart ways to combine offers for maximum savings. Sephora provides several opportunities to stack discounts if you plan ahead:

• Combine Voucher Codes: Check for multi-use or sitewide codes that can be applied to already discounted items — these can double your savings when available.
• Shop Bundle Deals: Gift sets and limited edition boxes usually include multiple products at a lower combined price, offering more value than buying individually.
• Join the Beauty Pass: This free membership provides points on every purchase and often unlocks extra perks during big sale events.
• Use Free Delivery Codes: Watch out for codes offering free shipping — these small savings can add up if you’re making multiple orders.
• Check Cashback Offers: Combine Sephora purchases with cashback platforms for an additional percentage back on your total spend.

At My Favourite Voucher Codes, we make it our mission to showcase the most reliable, authentic deals — no inflated prices or false savings, just genuine value for beauty fans who love quality. Bookmark our Sephora page and check it daily throughout November for fresh additions and hidden deals that appear without warning.

Top Sephora Products to Watch This Black Friday

Some products consistently feature in Sephora’s biggest Black Friday highlights. Whether you’re replenishing your skincare collection or treating a loved one, these categories are worth prioritising:

• Luxury Makeup Palettes: Urban Decay, Huda Beauty, and Anastasia Beverly Hills palettes are regular Black Friday stars, often reduced by 25% or more.
• Serums and Moisturisers: Look for savings on The Ordinary, La Mer, and Kiehl’s — brands that rarely go on sale outside this season.
• Hair Treatments: Olaplex bundles and Dyson styling tools frequently sell out fast. If you spot them in stock with a discount, don’t wait!
• Fragrance Gift Sets: Perfume minis and luxury discovery sets are excellent for gifting or personal use.

Sephora is particularly strong for gift shoppers, with deals on pre-wrapped boxes that add a touch of luxury without extra effort. These are ideal for Christmas presents or self-care splurges.

Smart Shopping Strategies for Sephora Fans

While Sephora’s Black Friday deals are some of the best in beauty retail, the competition for stock can be intense. Here are a few strategies to help you secure the best bargains before they’re gone:

• Wishlist in Advance: Add your favourite items to your Sephora account wishlist before the event so you can checkout faster when the sale begins.
• Shop Early: Sephora sometimes launches surprise early access deals mid-week before Black Friday, so don’t wait until the day itself.
• Sign Up for Alerts: Join Sephora’s newsletter and follow My Favourite Voucher Codes’ email updates for real-time deal alerts.
• Compare Prices: Check similar retailers like Lookfantastic and Boots to ensure you’re getting the best possible value.

Best Black Friday Beauty Categories and Savings Insights

From fragrance to skincare, these are the standout categories where Sephora shoppers can find exceptional value this season:

MOBILESEPORAH

MOBILESEPORAH

Sephora’s seasonal offers are expected to go live from mid-November onwards, so it’s a great idea to sign up for early access alerts and keep an eye on multi-buy promotions throughout the event. The best deals often appear without much notice — and the fastest shoppers always win.

Other Retailers Offering Brilliant Beauty Deals

While Sephora’s Black Friday event is a highlight, it’s also worth exploring other beauty retailers that deliver equally impressive savings. Brands like Lookfantastic, Boots, Cult Beauty, and Feelunique often feature similar offers, especially across premium skincare and haircare lines. Comparing discounts between these retailers can help you find the absolute best value during the Black Friday rush.

Final Thoughts: Sephora’s Black Friday 2025 Is Not to Be Missed

Sephora’s Black Friday sale is one of the most anticipated beauty events of the year. Whether you’re chasing a favourite foundation, stocking up on serums, or finally treating yourself to a luxury fragrance, this is the moment to do it for less. The range of brands, exclusive gift sets, and verified voucher codes make it an event that consistently delivers genuine savings rather than marketing fluff.

As the Black Friday expert at My Favourite Voucher Codes, I’ll be watching every update closely and sharing verified offers as soon as they drop. You can find the most up-to-date Sephora discounts right here on our Sephora voucher codes page — where every code is checked, verified, and designed to help you save on the products you love.

Happy shopping, and may your baskets be filled with the best beauty finds of the season!

Emily Atkinson-Dalton
Black Friday Expert at My Favourite Voucher Codes
31 October 2025